In my last blog post, I took a look at some good examples of using video for news in social media. But how are some of these made?
I’ve put together a quick guide for creating a video, specifically for Instagram using Final Cut Pro X.
Despite Instagram now allowing portrait and landscape videos on their timeline, this example will be creating a square video – which is quite common across social media sites.
Step 1: Creating a new project. We will change the video format to ‘custom’, and then edit the resolution width to match the height at 1080. Once we’re inside the project, we can drop our main video content onto the timeline. Because this is a square project, the landscape video will need to be reshaped to fill the preview.
Step 2: Before adding text, we’re going to add a banner that will make the captions easier to read. To do this, head into the titles and generators sidebar and find the custom generator. By default, this is just a plain black background. Drag this onto the timeline, above the video content. We need to make this transparent, and to then relocate it to the bottom of the preview.
Step 3: Adding text in Final Cut Pro X is very straightforward. In the titles and generators sidebar, and under the titles folder, find the text style you want to use – I’m using the ‘basic title’ style. Drag this onto the top of the timeline, above the banner, and double click on the text to edit. Once you’ve finished writing, drag the text box to its final position, and retime the clip to the duration needed.
I’ve added a few more pieces of text, and the discrete quotation marks to my timeline.
Step 4: Continue to add footage, text and other elements until you’re satisfied with its content. Make sure to keep the video under 60 seconds, as this is the upper limit for videos on Instagram: anything over this time will be cut.
This is what my timeline looks like at the end of editing.
Step 5: Now it’s time to export. Find the share button in the top right corner, and select ‘master file (default)’. Choose a name for the export, and its destination. The video will then begin to export, and you’ll be directed to it once it’s completed.
And here’s the final product as seen in Instagram.